Project: Wellness Ad Illustration
Art Direction (AD): Rosário Durão
Tools: Adobe Illustrator
Anaya is a self-initiated illustration inspired by the serenity of nature and the modern need for mindful disconnection.
Built on a foundation of golden yellows, deep purples, and calming greens, the piece conveys pure tranquility and inner peace.
It’s a conceptual look at the transformation of a simple prompt – meadow, sunglasses, and earbuds – into a wellness-focused narrative. The piece is a study in how intentional color and a meditative posture can create a restorative presence for a digital-age audience.
